Business of Speed by Vincenzo Landino

Business of Speed by Vincenzo Landino

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Business of Speed by Vincenzo Landino
Business of Speed by Vincenzo Landino
How E ink technology can change motorsport sponsorships
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How E ink technology can change motorsport sponsorships

McLaren & Seamless Digital change the game

Vincenzo Landino's avatar
Vincenzo Landino
Jan 24, 2024
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Business of Speed by Vincenzo Landino
Business of Speed by Vincenzo Landino
How E ink technology can change motorsport sponsorships
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The same tech used in Amazon Kindle (e-ink) will revolutionize corporate sponsorships in Formula 1.

Check out how McLaren Racing is leveraging this unique display technology to take its branding efforts to the next level.

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Motorsports are significant business opportunities, especially at the Formula 1 level, where teams can spend over …

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