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Emerging Formula 1 Markets and Their Impact on the Series Global Reach

Vincenzo Landino's avatar
Vincenzo Landino
Oct 10, 2023
∙ Paid

Formula 1 enjoys a large fanbase spread across various continents. In recent years, F1's drive to attract new audiences has led to a push toward emerging markets.

This expansion in new regions has not only increased the sport's viewership but has also had a significant impact on the number of potential race destinations.

The Asian Growth Story

Asia has lon…

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